Opening Friday October 22, 20.00h
Ingeborg de Roode, curator industrial design at the Stedelijk Museum in Amsterdam, has selected twenty young designers for a presentation at MU in De Witte Dame. The designers will introduce the latest products, concepts, lifestyles, trends and brands.
Dutch design is doing well. From New York to Tokyo, there is an increasing appreciation and interest for the creative products from the Dutch polders. Dutch designers are causing a stir at famous fairs for housing, furniture and interior design such as the ones in Milan, Courtrai and Cologne. As a matter of fact, many of these designers have followed a study programme at the Design Academy in Eindhoven.
Despite the international recognition, these young designers could until recently hardly find a platform in their own country to present themselves. Housing, furniture and interior design fairs in our country tend to hold on to longstanding conventions, leaving little room for innovation. Precisely for this reason, Designers Present was launched last year simultaneously with the Graduation Show of the Design Academy, which returned from Amsterdam to Eindhoven, to De Witte Dame. The combination of these two events became a raging success, attracting thousands of visitors.
This year, MU presents once again a show of twenty Dutch designers and design firms simultaneously with the work of the graduates of the Design Academy on the fourth floor of De Witte Dame. This combined presentation enables the visitor to actually see how talented, creative graduates develop into experienced designers and reveals the mindset of the younger generations. The event will be accompanied by presentations by distributors, producers, trade journals and design competitions on the second and third floor. Designers Present is an initiative of The Design Platform Eindhoven (formerly Vormgeversoverleg Eindhoven), Galerie Yksi and the designer Miriam van der Lubbe.